Young Folk

Branding, event collateral, and special projects for Young Folk, the young patrons group of the American Folk Art Museum.


Visual identity

"Young Folk" logo and logo applications

Enamel paint; Photoshop

November 2013 - January 2014

Graphics 1.png

Double-sided insert designed by Young Folk Branding Committee Co-Chair, Samuel Leeds, using Emily's "Young Folk" and "YF" logo designs.  The insert was placed in catalogs handed out to attendees at the VIP opening of the American Folk Art Museum's Folk Couture exhibition. 

 

Process

Pen ink, watercolor, acrylic and enamel paint

Untitled-1.jpg
 

Application

Bespoke Folk: The Young Folk Launch Party

April 3, 2014 at the American Folk Art Museum

(Left to right) Step and Repeat; TATTLY Temporary Tattoo Station; Young Folk logo as a TATTLY temporary tattoo; Young Folk logo tattoo on a partygoer. 

First three photos by Kat Kennessey; fourth photo by @joejoegrams from the Billy Farrell Agency


For more information on the Young Folk group, visit their Instagram and Twitter accounts and their Facebook page.